The long-term objectives of the project was to improve situation for people living with HIV/AIDS in the Middle East and North Africa, and to see a decreasing number of new infections

(lower prevalence rates, in addition to fighting the stigma and discrimination against HIV infected persons and creating the culture of empathy and acceptance. The project developed a syllabus about collected information regarding AIDS / HIV, along with samples of media projects that were used in seminars and workshops aiming to change attitude among attendees and other media audience, and spread awareness among religious leaders and youth groups about HIV transmission and precautions. And this was achieved together with the project's stakeholders in Egypt, Jordan and Morocco.